Seller's Guide for Flipkart Big Billion Days | UDANTE

Importance of Flipkart Big Billion Days for Sellers

Banner with text indicating the Importance of Big Billion Days for Flipkart Sellers

The Flipkart Big Billion Days (BBD) is a yearly shopping event in India that has become known for huge discounts, deals that can’t be beaten, and a rush of online shoppers. It’s a time when people can’t wait to get their favorite items at the lowest prices. Even though customers are the main focus of this event, Flipkart sellers have found themselves at the front of this shopping frenzy. They have gained a lot from the Big Billion Days’ huge size and fame.


Advantages of Big Billion Days for Flipkart Sellers

Flipkart Big Billion Days (BBD) is a great advantage for sellers as it brings in millions of customers for deals, which increases sales and revenue.

Aside from helping sellers make more sales, BBD also gives them benefits like increased brand exposure, customer acquisition, inventory clearance, and exclusive perks like better product visibility, better placement in search results, and no shipping fees. 

Even though there can be problems, like more competition and managing a large number of orders, most sellers find that the benefits of BBD trump these problems. Some crucial advantages are listed below

More sales and money coming in

One of the best things about the Big Billion Days for Flipkart sellers is that their sales and income go up a lot. Millions of people come to the event to look for deals and savings. Because there are so many customers, sellers get a lot of orders at once, which is a good time to make a lot of money and increase sales. 

Sellers can get ready by stocking up on popular items and making sure they are priced fairly, which will help them make as much money as possible during this time.

Know-About-Your-Brand and Reach

The Big Billion Days is a well-publicized event that gets people from all over the country to pay attention. Sellers can use this large-scale marketing campaign to increase the visibility and reach of their business. By taking part in BBD, your business will be seen by more people, which could lead to more recognition and long-term customer loyalty.


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Getting a customer

The sheer number of people who go to Flipkart on Big Billion Days gives sellers a great chance to find new customers. Many shoppers may not have bought from your brand before, but BBD deals can make them want to try it out for the first time. 

By interacting with customers well and giving great service during the event, sellers can keep these new customers after the Big Billion Days are over. If you are a new seller on Flipkart, this is the right chance to get your first customer as well.

Clearing out the stock

For buyers, Big Billion Days is more than just a sales event; it’s also a great chance to get rid of items that aren’t moving as quickly. By giving great deals on goods that have been sitting in the warehouse for a while, sellers can not only free up valuable storage space but also get back money that can be put back into their business.


Features of Big Billion Days for Flipkart Sellers

Flipkart’s Big Billion Days (BBD) sale in India gives sellers a number of special features and chances to increase their sales and income: This is a special event for sellers to take advantage of and gain a huge profit and clear their stocks as well.

1. More Visibility to Products participating in BBD

Flipkart makes a list of its most popular goods and puts them in prominent places on its website and app. When a seller’s product is promoted, it gets more attention and is shown to a large number of potential customers. This can make a big difference for sales during the BBD sale event.

2. Early Access

Flipkart Plus users can see BBD deals before anyone else. Before the sale even starts, this gives sellers the chance to meet with a large number of high-value customers. This kind of early involvement can help boost sales and build company loyalty.

3. Flash Sales or Live Sales

During the BBD event, Flipkart has flash sales that offer deep discounts on a small number of goods for a short time. When customers see that a deal is only good for a short time, they often feel like they need to buy it right away. This can lead to a sudden increase in sales for sellers who take part in these flash sales.

4. Flipkart ads

Flipkart Ads is a strong platform that lets sellers advertise their goods on Flipkart in a smart way. During BBD, Flipkart gives discounts and special deals to people who use this service. Sellers can show their ads to specific groups of people based on their demographics, hobbies, and behavior. This lets them create targeted marketing campaigns that get the most out of their money.

There are three types of Flipkart Ads to promote your products on Flipkart,

  1. Product Listing Ads – For Product Sales
  2. Product Contextual Ads – For Product Sales and Brand Awareness
  3. Brand Ads – Branding and Product Launches

5. Seller Hub

The Seller Hub on Flipkart is a one-stop shop for running businesses on the site. It has tools for marketing, customer service, and data. During BBD, the Seller Hub goes the extra mile by providing sellers with more tools and help to help them take advantage of the increased demand.


How to Win in Flipkart Big Billion Days?

Flipkart buyers can use the following tips to get the most out of these special features during BBD:


  1. Showcase Your Best Products: Make sure that your best-selling and most popular items are displayed in a noticeable way on Flipkart. This makes it more likely that your goods will be put on Flipkart’s featured list, where they will be seen by more people during early access and flash sales.


  1. Flipkart ads well: Using Flipkart Ads, you can make ads that are both interesting and relevant. Divide your viewers into groups based on what they like and how they have behaved in the past. For example, you can focus on customers who have shown interest in similar goods in the past. This will make it more likely that they will buy from you.

Optimizing Flipkart Ads for your products and categories during the Big Billion Days according to the demand gets you the best ROI.

You can simply hire Certified Flipkart Advertisers who offer Flipkart Advertising Services manage the Ads account, run a successful campaign and bring some good sales. 


  1. Keeping track of performance: During BBD, keep a close eye on your success metrics. Look at sales statistics, feedback from customers, and conversion rates to see which strategies are working and which ones need to be changed. Use this knowledge to make changes to your pricing and marketing in real time.


By using these tips and taking advantage of Flipkart’s special features during the Big Billion Days sale, sellers can open up a lot of growth possibilities and boost their sales and income by a large amount. It’s a great time for sellers to stand out on the site and get the attention of millions of eager shoppers.


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